Homecoming
THIS SUMMER
California is where Varley began - and a place we call home.
It shaped how we thought about movement, design, and everyday life. It’s where we lived, raised our family, and grew Varley from an idea into what it is today.
This summer, we're returning with new stores at Brentwood Country Mart, Marin Country Mart, and Fashion Island.
Our years in California were spent building two things at once, a family and a business.
It was a special chapter of our lives, filled with moments we still look back on today - beach days, weekends with our son Wilf, time spent at Brentwood Country Mart, and welcoming our daughter Lyon into the world.
As our family grew, so did Varley, and those memories remain at the heart of everything we do.
Our years in California were spent building two things at once, a family and a business.
It was a special chapter of our lives, filled with moments we still look back on today - beach days, weekends with our son Wilf, time spent at Brentwood Country Mart, and welcoming our daughter Lyon into the world.
As our family grew, so did Varley, and those memories remain at the heart of everything we do.
Opening these stores is about more than a retail milestone - it’s a return to California. It’s a place we’ve always called home, and one that has played an important role in our story.
To begin this next chapter here feels like a true full-circle moment. Thank you to everyone who has been part of the Varley story so far, past and present.
Fashion Island
231 Newport Center Dr. Newport Beach, CA 92660
Opening June '26
Brentwood Country Mart
225 26th St, Santa Monica, CA 90402
Opening June '26
Marin Country Mart
2409 Larkspur Landing Cir, Larkspur, CA 94939
Opening July '26
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The High Summer collection
For long days that turn into warm evenings, the High Summer collection arrives in a sun-washed palette. Lightweight knits, easy dresses, DoubleSoft® sets, swimwear, and travel essentials define a wardrobe made for the height of the season.
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Club, your way.
Whether you're playing the set or setting the tone, the club offers more than one way to spend the day. From the court to the clubhouse and everywhere in between, club your way.
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Behind the campaign: Varley Swim '26.
Join us behind-the-scenes of our Swim '26 campaign, as we travel to Talamone, on the west coast of Italy.